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Oakley Occhiali Da Sole Black Friday Ads - Retailers record slowest December sales growth in six years as shoppers wait for Boxing Day bargains after Black FridayLike-for-like salesA?fell 0.4%, while total retail salesA?were up 1%Online sales grew 0.7%, compared to 19% in December last yearA?Fashion retailers have best performance since AugustGrocers' monthly sales best since April, but 3-month figure shows 0.3% fallByCamilla Oakley Occhiali Da Sole Black Friday Ads Canocchi for Thisismoney.co.uk Published: 07:00 GMT, 13 January 2015 | Updated: 07:00 GMT, 13 January 2015 7 shares 10 View comments Fears that Black Friday discounting had only pulled festive sales into November rather than boosting overall Christmas sales were confirmed today as retailers recorded the slowest December sales growth in six years.Sales at Oakley Occhiali Da Sole Black Friday Ads shops opened for more than a year fell 0.4 per cent last month compared to November, while total sales were 1 per cent higher - the latter figure signalling the lowest December growth since 2008, the latest sales monitor by the British Retail Consortium and KPMG shows.Meanwhile, another report shows the growth of online Oakley Occhiali Da Sole Black Friday Ads sales of non-food items slowed compared to a year earlier. Bargain hunting:A?Black Friday promotions have created a lull in spending as consumers waited to buy items until Boxing Day, according to KPMG head of retailA?David McCorquodaleOnline sales grew 7 per cent in December compared to a year earlier, when sales had soared by more Oakley Occhiali Da Sole Black Friday Ads than 19 per cent on 2012.David McCorquodale, head of retail at KPMG, said Black Friday promotions had created a lull in spending as consumers waited to buy items until Boxing Day. More... 'Black Friday' boost helps online electricals retailer AO World M&S shares drop 3% as problems with online deliveries over Christmas hit sales Oakley Occhiali Da Sole Black Friday Ads Sainsbury's price cutting campaign knocks less than expected 1.7% off Christmas sales a£á?Between Black Friday and Boxing Day retailers and consumers engaged in a three week dance, each waiting for the other to take the lead and as a result sales suffered,a£á? he said.But McCorquodale said the launch of Boxing Day sales, and new Oakley Occhiali Da Sole Black Friday Ads season full-price stock, helped rescue the situation, particularly for fashion retailers, which had their best sales performance since August. Monthly growth:Sales at shops opened for more than a year fell 0.4% in December compared to NovemberFood sales were a£á?modesta£á? as they fell 0.3 per cent in the three months to December, although this was Oakley Occhiali Da Sole Black Friday Ads an improvement from a 1.7 per cent low in September and on a monthly basis, they grew for the first time since April, the BRC said.a£á?The grocers had rather a commendable Christmas, given the persistent price deflation that has dogged the sector throughout the year,a£á? McCorquodale said.Joanne Denney-Finch, chief executive of food and consumer Oakley Occhiali Da Sole Black Friday Ads goods industry charity IGD, echoed his comments and said that given a a£á?challenging yeara£á? for grocers, food and drink companies would be heartened to see modest year-on-year growth in December a£á¡§ especially as the prices of many food and drink items fell, making growth difficult to achieve.She added: a£á?This gives cause for some cautious Oakley Occhiali Da Sole Black Friday Ads optimism in 2015, with shoppers also telling us they have a more positive outlook.a£á? Online sales: Growth of non-food online sales was slower compared to last yearA fifth of shoppers feel theya£á?ll be better off in the year ahead, almost twice the amount who said the same in January 2011, Denney-Finch said.Supermarkets have engaged Oakley Occhiali Da Sole Black Friday Ads in a price war as they try to stave off competition from discounters and changes in consumer behaviour that have led to lower sales.Last week, Sainsburya£á?s announced a better-than-expected 1.7 per cent fall in like-for-like sales during its crucial festive quarter. It said the outlook remained 'challenging' and a fall in food prices was Oakley Occhiali Da Sole Black Friday Ads likely to continue. Like-for-like retail sales: The graph shows the 3-month average percentage change on a yearly basisUpdates from Tesco were also better than expected, while Marks & Spencera£á?s figures were impacted by problems at its new warehouse, which failed to cope with picking and packing items over the festive season.Meanwhile, Morrisons is set Oakley Occhiali Da Sole Black Friday Ads to unveil figures on festive trading today.BRC director general Helen Dickinson said prices were cut just enough to encourage customers through the doors.She added: a£á?In one of the most fiercely competitive retail environments in recent years, retailers will be encouraged by the fact their strategy for December appears to have paid off.a£á?Retailers including John Oakley Occhiali Da Sole Black Friday Ads Lewis and Next have already reported strong trading figures for the festive period after they capitalised on the strength of online demand to offset more testing trading conditions for their store operations.The BRC said the month started strongly for online sales, with a£á?Cyberweeka£á? generating a high amount of sales, particularly in household and electronic Oakley Occhiali Da Sole Black Friday Ads goods.It then slowed down to almost no growth the week before Christmas, and was stimulated again to culminate in the week after, particularly for fashion. .